Brewers have told us that our annual industry gathering at Smokedown Hop Farm is their favorite event of the year. This time, we’re switching things up—blazing a new trail to Mystic! We're bringing the industry together to connect, collaborate, and create what’s next.
Hosted by Mr. CT Beer—founder of CTBeer.com™, The Original—this event is powered by the team behind BeerFests.com® and the Connecticut Field Trip Passport. And of course, Mrs. CT Beer—a loyal supporter of Connecticut beer—will be there to welcome you and keep the good times rolling.
For over a decade, our independent marketing company has promoted breweries and beer fests across Connecticut—creating buzz, driving foot traffic, and packing the house. With a loyal audience of 50,000+ craft beer fans at @ctbeer, we know how to put butts in seats.
WHO’S INVITED?
This is a professional gathering, not open to the general public. It’s for folks who work in or support the craft beer industry. Expect good conversations, easy connections, and fresh ideas—all shared with people who get it.
New this year, we’re bringing in a few local winemakers, distillers, and members of the world-famous Mystic culinary community who are all about finding fun new ways to collaborate with craft beer.
Oh—and we’ve got a few more surprises lined up, too.
This in-person event is your chance to expand your network, swap ideas, and build lasting relationships.
Limited spots—register now to lock in yours!
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EVENT SCHEDULE
1:30-2:00 PM | Welcome Reception + Take the Beer Trail Challenge
Check in, grab a beer then find your guides and jump on the Beer Trail Challenge. Find stops along the trail, collect tokens and win great prizes.
2:00-4:00 PM | Meetups & Mashups (Hilton Mystic)
A chance to break out of your usual circles and spark new ideas! Meetups connect industry pros with shared interests, while Mashups mix different roles and perspectives to encourage fresh conversations and new ways to collaborate.
- Connect with industry peers through informal meetups in fun new ways
- Collaborate in mashups that pair different roles and backgrounds for new ways to promote your beer.
- Discover sponsorship activations & networking opportunities
- Light refreshments and open bar
4:00-6:00 PM | Industry Insiders After Party at Jealous Monk ($30/pp)
Kick off American Craft Beer Week® (May 12–18, 2025) by celebrating with the people who make it all happen. Come together, raise a glass, and toast to the spirit of independent craft beer—with the folks who live it every day.
- First Beer’s On Us – Kick off with a free pour.
- Can Swap – Bring a can to trade with fellow brewers. (Note: drink them after the party – not on site.)
- Get On Tap – Want your beer on Jealous Monk’s draft list? Bring an extra can for the bar manager to sample. They’re always scouting for new pours.
- BeerTrail.com Swag – Grab exclusive gear and rep the trail.
- Door Prizes – Show up, check in, and you could walk away with something fun.
- Limited Access – Just 125 spots. First come, first served.
For sponsorship opportunities, email [email protected]
An intimate workshop in Charlotte, NC designed to help Craft Beer Professionals better themselves both personally and professionally.
Half Networking, Half Education
Workshops, Nightly Receptions, Trade Show, & more
Who? CBP Connects will attract industry decision makers, brewery owners, taproom managers, and brewers looking to better themselves both personally and professionally. Attendance is limited to 250.
Why? CBP Connects is an interactive event that not only provides attendees with educational and insightful content, but also peer networking opportunities for our members to bond, learn, and grow from one another. The event will facilitate engagement and build relationships.
Format? Each workshop will offer the same high-quality content you have learned to expect from CBP with a focus on helping you grow as a Craft Beer Professional.
Get excited for 14 unique sessions that will help you grow both personally and professionally.
Your ticket includes access to all workshop sessions, beverages, and lunch. Plus, enjoy your first beer on CBP at our evening receptions, made possible thanks to the support of our sponsors!
Where? The Barrel Room at Triple C Brewing Company, with nightly receptions hosted at Triple C, NoDa, and Resident Culture. The Embassy Suites is offering a special rate of $162 per night for all Craft Beer Professionals. Reserve your room here.
Scheduled shuttles will run from the Embassy Suites to Triple C Brewing each morning and after each day of the workshop
Please download the CBP Connects App for easy access to all workshop info.
- The 2025 VBC features 3 nightly receptions, 2 days of education, a trade show, & your opportunity to learn with VA brewers from across the state